
MasterChef Australia is an Australian competitive cooking game show based on the original British version of MasterChef. It is produced by FremantleMedia Australia and screens on Network Ten. Restaurateur and chef Gary Mehigan, chef George Calombaris and food critic Matt Preston serve as the show's main judges.
Your assignment is to watch MasterChef Finale from 7.30pm to 9.30pm and write down the advertisements shown during this time. You need to write the kinds of advertisements shown and identify the target audience.
From your data, you need to post your results and analysis on this blog under "Post a comment". Please follow the format below to post your answers.
a. Please rank the top 5 complete advertisements shown during MasterChef's breaks.
1.
2.
3.
4.
5.
b. Please list the top 3 targeted audience.
1.
2.
3.
c. MasterChef Australia is most successful reality televsion in Australia. What you think is/are the winning formula/s?
d. If you are to create another reality television programme based on MasterChef Australia's winning formula, what would you have created?
Answers by: Joshua Armstrong (Your own name)
A)(There were many adds that were shown three times, so, i just chose the ones that got stuck in my head, or were the most effective)
ReplyDelete1. Telstra: Phone plans - 5
2. Government campaigns - 4
3. Commonwealth bank - 3
4. Coles: masterchef suppliers - 3
5. Sunbeam - 3
B)1. Families
2. Teenagers
3. People who need insurance
C) MasterChef's winning formula is: Its a competition: the viewers are left feeling suspenceful, as they want to know who has bee eliminated each week, and who will win the grand prize at the end of the competion.
D) My show would be called: "The Puzzler", a show where competitors have to work out difficult puzzles and are given clues to help them, the last competitior to finish the puzzle is eliminated.
By Ayomide Ogundipe
Well done, Ayomide! You have earned yourself 5 marks :D
ReplyDeleteA)1.Telstra-5
ReplyDelete2.Government Elections-4
3.Commonwealth Bank-3
4.QBE Insurance-3
5.Virgin Blue
B)1.Families
2.Younger People
3.Insurance for people
C)To now some good cooking techniques and learn other recipes that will most likely be on the show.
D)My show would be called:9 Lives- Contesters have a series of questions to answer and for every correct one they win $500. But for every wrong answer they lose a live.
By Tristan Miller
Well Done Tristan
ReplyDeletePlease rank the top 5 complete advertisements shown during Master Chef’s breaks.
ReplyDelete1. Telstra (5x)
2. Commonwealth (4x)
3. Parliament/Elections (4x)
4. Sunbeam (3x)
5. Handee Ultra Paper Towels (3x)
Please list the top 3 targeted audience.
1. Food lovers
2. Adults
3. Older teenagers-adults
Master Chef Australia is most successful reality television in Australia. What you think is/are the winning formula/s?
The fact that people all over Australia that love to cook can really bring it out and that they release their passion to do what they love the most.
If you are to create another reality television programme based on Master Chef Australia's winning formula, what would you have created?
Something to do with art, Australians love their art and lots of people around the country are really talented and that would be an experience for them to show the country what they can do and maybe even make a career out of it.
Answers by: Phoebe Anne Proctor
A. Please rank the top 5 complete advertisements shown during Master Chef’s breaks.
ReplyDelete1. Mitsubishi Car
2. Tony Abbott
3. McDonalds
4. Chicken Treat
5. Coles
b. Please list the top 3 targeted audience.
1. People who need/want a new car
2. People over eighteen
3. People who don’t have enough time to make dinner or who cant be bothered
c. Master Chef Australia is most successful reality television in Australia. What you think is/are the winning formula/s?
Celebrity Chef’s, entertaining, drama, tips on how to cook.
D. If you are to create another reality television programme based on Master Chef Australia's winning formula, what would you have created?
A reality TV show
Answers by: Brendon Armstrong
a. Please rank the top 5 complete advertisements shown during MasterChef's breaks.
ReplyDelete1. Telstra next g
2. Coles
3. Perfect Italiano
4. Vergin blue
5. Commenwealth
b. Please list the top 3 targeted audience.
1.phone owners
2.mums
3.travalers
c. Master chef Australia is most successful reality television in Australia. What you think is/are the winning formula/s?
Because people eat and they make great food and they do this with normal people so Australians can picture themselves doing the same thing and the show is entertaining.
d. If you are to create another reality television programme based on MasterChef Australia's winning formula, what would you have created?
A TV show that is funny and both entertaining with showing a normal life and the great things about it .
answered by:Chol manyol
a. Please rank the top 5 complete advertisements shown during MasterChef's breaks.
ReplyDelete1. Telstra x5
2. Election x4
3. Undercover boss x3
4. Modern family x3
5. Virgin blue x3
6. Commonwealth bank x3
7. 7 PM project x3
8. Coles x3
9. Heinz x3
10. Handy Altra x3
11. Sunbeam x3
b. Please list the top 3 targeted audience.
1. Consumers
2. Viewers
3. Cooks
c. MasterChef Australia is most successful reality television in Australia. What you think is/are the winning formula/s?
1. They have ordinary people competing which makes it open to all people and it shows people you don’t have to be a super star to do it, this means it’s for all people.
2. Another formula is all people love food (tempting)
3. They show people that anyone can do it.
d. If you are to create another reality television programme based on MasterChef Australia's winning formula, what would you have created?
A good television programme to create could be a show where there are ordinary people selected to see who could design the best house. There could be a prize of $200,000 and this will make people tempted to play this game. They could use tools and things from around the house and this would make people feel that anyone could do it.
This would be a very successful TV show because it shows that anyone could do it.
By: Hannah Johnston
By: Luke Dixon
ReplyDeletea. Please rank the top 5 complete advertisements shown during Master Chef's breaks.
1. Other Television shows/ movies (25 times)
2. Food and beverages (15 times)
3. Banking (7 times)
4. insurance/health covers (7 times)
5. Kitchen appliances (5)
b. Please list the top 3 targeted audience.
1. People in the work force that have a source of income.
2. People over the age of eighteen who could vote in the election.
3. People who watch a lot of T.V and eat a lot of processed food
C. Master Chef Australia is one of the most successful reality television shows in Australia. What you think is/are the winning formula/s?
Master Chef uses real people with interesting stories and back grounds and they help these people make their dreams come true. They set interesting challenges to keep viewers on the end of their seats and they always finish each episode half way through an intense part so the next night when u watch the show u get hooked. They cook interesting dishes that encourage people at home to try new things in the kitchen
d. If you are to create another reality television program based on Master Chef Australia's winning formula, what would you have created?
If I was to create a television show using master chefs winning formula I would call it master landscape designer! In this show I would get a whole bunch of landscape artists and I would put them in all sorts of messy gardens with very infertile soil. They would be given a set amount of time to transform the jungle into an absolute master peace. At the end of each round the worst landscaper would be eliminated until only the winner is left. By Luke Dixon
a. Please rank the top 5 complete advertisements shown during MasterChef's breaks.
ReplyDelete1. Telstra
2. Commonwealth
3. Election
4. Undercover boss
5. Handy ultra
b. Please list the top 3 targeted audience.
1. Phone uses – over 15’s
2. Bank uses – over 18’s
3. Voters – over 18’s
c. MasterChef Australia is most successful reality television in Australia. What you think is/are the winning formula/s?
To have a good attitude and a vast general knowledge of the culinary world and a passion for food.
d. If you are to create another reality television programme based on MasterChef Australia's winning formula, what would you have created?
An easy, tasty and healthy cooking program showing people how fun and easy it is to cook healthy and nutritious foods, that don’t cause obesity.
Answers by: Yolanda Erasmus
a. Please rank the top 5 complete advertisements shown during MasterChef's breaks.
ReplyDelete1. Rugs a Million
2. Vivedwireless
3. Optical Superstore
4. Rug - Mart
5. Philadelphia Cream
Note: Jeep was also one of the top ads
b. Please list the top 3 targeted audience.
1. Adults
2. Parents
3. Children
c. MasterChef Australia is most successful reality televsion in Australia. What you think is/are the winning formula/s?
I think advertisement on television attract a variety of audiences. The tension of the competition is show widely on television adverts, so lots of people get interested. The media also betrays the fame and fortune of the once simple contestants after the show – this is what people want, because it gives them hope that they can achieve that!
d. If you are to create another reality television programme based on MasterChef Australia's winning formula, what would you have created?
Australian Athlete: because lots of young people love sport and are naturally talented, but don’t have a chance to show it due to location, events or schedule. This will be a good show for hopeful young athletes ready to attempt to prove themselves. It will easily attract an audience due to the fame and fortune of the top people of the competition. It give people a hope!
Peter Siani
A)1.Telstra-5
ReplyDelete2.Government Elections-4
3.Commonwealth Bank-3
4.7pm project-3
5.perfect italiano-3
B)1.Families.
2.People 18+ (elections).
3. bank users.
C)well i think that this show incorages any age person to stop buying talk out and start to cook at home :)
D) Healthy Kids: Lately the number 1 problems in kids lives at the moment is obesity and if there was a kids program that would get kids into healthier eating habits but at the same time show them how to make it maybe the population of obese kids will slowly start to decrease
Rebekah Hourston
a. Please rank the top 5 complete advertisements shown during MasterChef's breaks.
ReplyDelete1. Telstra Next G/T-Hub Home Phone (5)
2. QBE Insurance (3)
3. Heinz Chicken/Soup (3)
4. Commonwealth Bank (2)
5. HBF Essentials Health Insurance (2)
b. Please list the top 3 targeted audience.
1. Adults (general)
2. Youths/Young Adults (13-25 yrs)
3. Adults (families)
c. MasterChef Australia is most successful reality television in Australia. What you think is/are the winning formula/s?
MasterChef’s concept of giving normal, everyday people the opportunity to cook for the culinary elite, participate in extremely hard challenges and offer a huge prize, allows viewers to relate to this and encourage them to take part, given that cooking is one of our nation’s passions. Its advertising is also second to none in terms of suspense; it intrigues viewers and invites them to watch the show.
d. If you are to create another reality television programme based on MasterChef Australia's winning formula, what would you have created?
‘Master-DIY’- do-it-yourself (DIY) building is the Australian way; it has been part of our culture since the early European settlers arrived in the 18th-19th century, and a show that involves such a staple activity for Aussies will certainly attract a large number of viewers from Australia in particular. Contestants would have to use every ounce of creativity to create structural masterpieces. It can also reveal unknown qualities in a person.
By Josh Taylor
well done... good effort everyone.
ReplyDeletemr mah
C. Master Chef Australia is most successful reality television in Australia. What do you think is/are the winning formulas?
ReplyDelete-Master Chef has many winning formulas, though one of the most effective formulas is the competition. Knowing one will win.
D. If you are to create another reality television programme based on Master Chef Australia's winning formula, what would you have created?
-I would base my creation or reality on a competition show. Though would be about something everyone is interested in like a sport or a dance show.
Answers by: Corey Seymour
Corey, incomplete research. You are to watch Prime Time TV and list the appeared ads. A and C are missing. 2/5.
ReplyDeletec. MasterChef Australia is most successful reality televsion in Australia. What you think is/are the winning formula/s?
ReplyDelete-I think it’s successful because it’s a competition and since it’s a reality show, viewers usually have a favourite competitor on the show and want to see whether they will win or not.
d. If you are to create another reality television programme based on MasterChef Australia's winning formula, what would you have created?
-I would create a reality competition show about dancing. There’s a lot of shows about dance competitors but I would make them show the viewers how to do some simple dance steps ilyXXxOOxo.
Erin
Erin, Please see my response to Corey. 2/5
ReplyDeletea. Please rank the top 5 complete advertisements shown during Master Chef’s breaks.
ReplyDelete1. Undercover Boss
2. Commenwealth Bank
3. Telstra
4.7PM project
5. Perfecto Italiano
b. Please list the top 3 targeted audience.
1. Cooks
2. Kids
3. Adults
c. Master Chef Australia is most successful reality television in Australia. What you think is/are the winning formula/s?
They accept everyone and use everyday cooking recipes so everyday people can learn to cook better.
d. If you are to create another reality television programme based on Master Chef Australia's winning formula, what would you have created?
A show that is used in more parts in Australia so they can compete near to their home and their can be more contestants
Answers by: Jesse Murray
Jesse, I don't understand your answer for qn. d. 3/5
ReplyDeletea. Please rank the top 5 complete advertisements shown during Master Chef’s breaks.
ReplyDelete1. Telstra Phones # 3
2. Bakers Delight # 2
3. Mitsubishi # 3
4. Commonwealth Bank # 2
5. Heinz Chicken Paste # 2
b. Please list the top 3 targeted audience.
1. Food lovers
2. Car Drivers
3. People looking for home technology
C. Master Chef Australia is most successful reality television in Australia. What you think is/are the winning formula/s? It is a family show were the whole can have fun watching their own countrymen and learn new stuff along the way with the famous celebrities on the show.
d. If you are to create another reality television programme based on Master Chef Australia's winning formula, what would you have created? Showing a family with one teenager and this show shows how teenagers get along and what problems they have along the way but make it humorous and something that the teenagers can
By Shaun Woodall.
a. Please rank the top 5 complete advertisements shown during MasterChef's breaks.
ReplyDelete1. Telstra
2. Commonwealth bank
3. Election
4. Undercover boss
5. Handy Ultra paper towels
b. Please list the top 3 targeted audience.
1. Phone bugs
2. Bankers
3. Australians
c. MasterChef Australia is most successful reality television in Australia. What you think is/are the winning formula/s?
I think the winning formulas are that the participants are everyday people. The thing that makes MasterChef successful is that they make in a way that the viewers are anxious for the competitors. For example, finding out what the mystery box was intense for both viewers and competitors.
d. If you are to create another reality television programme based on MasterChef Australia's winning formula, what would you have created?
I would create a reality show that is just another game show. That they have to answer a series of questions and if they answer all of them they win money.
Priscilla
a. Please rank the top 5 complete advertisements shown during MasterChef's breaks.
ReplyDelete1. Commonwealth Bank
2. Undercover Boss
3. Telstra
4. 7PM Project
5. Perfect Italiano
b. Please list the top 3 targeted audience.
1. Middle-aged (30/40/50 years)
2. Young Adults (15-30 years)
3. Older (50-75 years)
c. MasterChef Australia is most successful reality televsion in Australia. What you think is/are the winning formula/s?
Masterchef combines the love of food, with tension, pressure and surprise. Many people love food, so they watch the show, and then the excitement of the show catches them. They also use regular, everyday recipes, so cooking-lovers all around can create the most mouth-watering meals.
d. If you are to create another reality television programme based on MasterChef Australia's winning formula, what would you have created?
I would create a show where the contestants had to test various different things each day. I would be sure to include elements of surprise, tension and pressure, so that the contestants and viewers become excited and hooked into watching and competing for the prize.
Rachel S
Please rank the top 5 complete advertisements shown during MasterChef's breaks.
ReplyDelete1. Teltra
2. Undercover boss
3. Handy ultra
4. Baker delight
5. off spring
b. Please list the top 3 targeted audience.
1. Heinz
2. Election
3. Sport delight
c. MasterChef Australia is most successful reality televsion in Australia. What you think is/are the winning formula/s?
It has a lot of entertainment and it the competition keeps you captivated to see
who gets eliminated in master chef
d. If you are to create another reality television programme based on MasterChef Australia's winning formula, what would you have created?
SEE WHO IS THE BEST TEACHER it going about a episode to see who is the bester teacher and I would give them the naughtiest kids to see who is going to be the best teacher
Answers by: Chrisjan Pelser
A. Please rank the top 5 complete advertisements shown during Master Chef’s breaks.
ReplyDelete1. Telstra
2. Handee Ultra - Paper towels
3. Virgin Blue
4. Coles
5. LG
B. Please list the top 3 targeted audience.
1.
2. Home cooks
3.
C. Master Chef Australia is most successful reality television in Australia. What you think is/are the winning formula/s?
They have good, friendly competition on a reality television show featuring creative, yummy foods. It appeals to all different audiences.
D. If you are to create another reality television programme based on Master Chef Australia's winning formula, what would you have created?
Master Chef Kids. Like master chef but the contestants are children aged between 8-12 years of age. It would appeal to a lot of people like master chef does and people would watch it because it’s amazing that young people would cook very well.
Answers by: Liam Kerbey