Friday, July 30, 2010

Effective Communication = Good Logo (Task 2)

Read the link here "What makes a good logo". Make a 10 page PowerPoint, compare logo A and logo B, explain using each of the following headings: * Simple  * Memorable * Timeless * Versatile * Appropriate and explain Why or Why not that the logo samples fit for each of headings. You need to conclude whether logo A or logo B is the most effective logo.

Warning: You will be penalised if you are not on task e.g. surfing irrelevant sites.

You have 3 periods to complete this task.



Wednesday, July 28, 2010

Ads @ MasterChef (Task 1)


MasterChef Australia is an Australian competitive cooking game show based on the original British version of MasterChef. It is produced by FremantleMedia Australia and screens on Network Ten. Restaurateur and chef Gary Mehigan, chef George Calombaris and food critic Matt Preston serve as the show's main judges.

Your assignment is to watch MasterChef Finale from 7.30pm to 9.30pm and write down the advertisements shown during this time. You need to write the kinds of advertisements shown and identify the target audience.

From your data, you need to post your results and analysis on this blog under "Post a comment". Please follow the format below to post your answers.

a. Please rank the top 5 complete advertisements shown during MasterChef's breaks.
1.
2.
3.
4.
5.

b. Please list the top 3 targeted audience.
1.
2.
3.

c. MasterChef Australia is most successful reality televsion in Australia. What you think is/are the winning formula/s?


d. If you are to create another reality television programme based on MasterChef Australia's winning formula, what would you have created?


Answers by: Joshua Armstrong (Your own name)